Privacy Policy

1. Who we are

This website is operated in the United Kingdom. If you have any questions about this policy or how your data is handled, you can contact us here.

2. What data we collect

We collect only limited personal data, including:

• Your IP address
• Cookies and similar technologies
• Website usage and analytics data
• Your email address (only if you choose to provide it for contact or notifications)

We do not sell products and we do not collect or store payment information.

3. Why we collect your data

We use your data to:

• Operate and improve our website
• Understand how visitors use our tools and content
• Respond to enquiries and messages
• Send notifications if you request them
• Track referrals from affiliate links
• Maintain website security and prevent misuse

4. Our legal basis for processing

We process personal data under the following legal bases:

• Legitimate interests - to operate, secure, and improve our website
• Consent - for non-essential cookies and when you provide your email address
• Legal obligations - where required by law

5. Cookies and tracking

We use cookies to make our website work properly and to understand how it is used.

Cookies may be used for:

• Essential site functionality
• Performance and analytics
• Affiliate tracking

You can control cookies through your browser settings and, where available, through our cookie consent tools.

6. Analytics tools

We use analytics services such as Google Analytics to understand how visitors interact with our website.

These tools may collect information such as your IP address, device type, browser, and pages visited. This data is used only to improve our website and services.

7. Affiliate tracking

Some links on our website are affiliate links. If you click one and go on to use a third-party service, we may receive a small commission.

Affiliate tracking uses cookies or similar technologies to record that you came from our site. This does not affect the price you pay and does not give us access to your financial information.

8. How we store and protect your data

We take reasonable technical and organisational measures to protect your personal data, including:

• Secure hosting and access controls
• Limiting who can access personal data
• Regularly reviewing our data protection practices

9. How long we keep your data

We only keep your data for as long as necessary:

• Analytics data is typically kept for up to 26 months
• Emails and contact details are kept only as long as needed to respond to you
• Technical logs (such as IP addresses) are kept for short periods for security purposes

When data is no longer needed, it is securely deleted or anonymised.

10. Your rights under UK GDPR

You have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Restrict or object to processing
• Request data portability
• Withdraw consent at any time

To exercise any of these rights, please contact us. We will respond within one month.

You also have the right to complain to the Information Commissioner's Office (ICO) if you believe your data has been handled improperly.

11. Third-party services

We work with trusted third-party providers who help us operate our website, including:

• Analytics providers
• Affiliate networks
• Hosting and IT service providers

These providers only receive the data necessary to perform their services and must protect it in line with data protection law. We never sell your personal data.

12. International data transfers

Some of our service providers may process data outside the UK. Where this happens, we ensure appropriate safeguards are in place, such as adequacy decisions or standard contractual clauses.

13. Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

14. Contact us

If you have any questions about this Privacy Policy or how your data is handled, please contact us.